Choosing Colors For Your Opt-In Page

One VERY overlooked aspect when designing an opt-in page (or even a sales page) is how color will affect your opt-in rates. You should choose the colors for your background, graphics, arrows, bullets, button, and opt-in box in order to achieve the result you want. Please note that colors have different meaning in different cultures.

• Blue – Using navy blue with gold is the best combination when targeting men and the second best when targeting women. Blue is the favorite color of men so you might want to use blue if your target audience is men.

• Pink – Pink is associated with femininity, sensuality and romance. Use pink if promoting to women, especially if the product you are promoting is associated with romance or sensuality.

• Green – Green is associated with health so use green if you are promoting a health related product. Dark green is associated with wealth. Use dark green if you are promoting a money-making product. Blue greens are the most accepted color group for both genders.

• Purple – Since approximately three-fourths of pre-adolescent children prefer purple to any other color, use bright purple when your product is targeted towards children.

• Black – Black is associated with authority, reliability, and elegance. Use black if your product is associated with any of these.

• Red – Use red as an attention getter as this color creates feelings of excitement or intensity. It works better as an accent color rather than a background one.

• Turquoise – Turquoise is associated with emotional healing. Light turquoise is considered feminine. Turquoise is popular with both men and women.

• Yellow – Yellow can increase irritability so it should only be used as an accent.
Since yellow is the most attention-getting color, use this color to highlight important points. Men associate yellow as being untrustworthy so don’t use yellow if trying to sell an expensive item to men.

• Gold – Gold is associated with wealth, masculine power, happiness, wisdom, and attainment. Using gold with navy blue is the best combination when targeting men and the second best when targeting women.

• Orange – Orange is the color most associated with appetite so it would be a good color choice if you are promoting food products, cookbooks, etc. Orange is associated with cheap so using orange can make your product seem more affordable. However, orange is one of the least favorite colors in the US.

• Brown – Brown is associated with comfort, security, reliability, and credibility. Light brown conveys genuineness.

• Gray – Gray enhances the psychological response of other colors. Dark gray would be a good color for any text if you don’t want to use black.

• Silver – Silver is associated with high-tech, graceful aging, communication, and, riches. Use silver with gold and white to promote a feeling of control and power.

The age of your audience affects what colors you should use. In general, children prefer bright colors while adults prefer more subdued colors.

The gender of your audience also plays a part in your color selection. Men prefer cooler colors while women prefer warmer ones. Red, orange, and yellow are exciting colors (warm) while purple, blue, and green are calming ones (cool).

Also keep in mind when choosing colors that some men, as well as a small percentage of women, have some form of color deficiency and are unable to see certain colors. Red-green color blindness is the most common form, followed by blue-yellow color blindness and total color blindness. Red-green color blindness affects up to 8% of males and 0.5% of females of Northern European descent. The ability to see color also decreases in old age.

Working class visitors to your opt-in page will prefer named colors such as red, blue, purple, green etc. while more educated visitors will prefer more obscure colors such as mauve, taupe, salmon, violet, etc.

As you can see, the colors you choose will depend on the audience you wish to target. Before choosing a color scheme, spend some time thinking about who you will be targeting. Remember, no matter how much you like a color scheme, your goal is to elicit a specific response from your target audience.

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The Significance of Pure Air Inside Your Home

Have you ever climbed up mountains? If so, what do you do when you reach the top? Most people open their arms, close their eyes, and take a deep breath. That is the special thing about clean and fresh air. You feel like taking a pause and inhaling fresh air. Over the past year, we have faced several waves of coronavirus. These days, we have been warned about another wave of this virus. Therefore, the importance of clean air has been increasing day by day. In this article, we are going to find out why air quality is important when it comes to our indoor environment.

The impact of pollution on your indoor air

No matter where you go, you will have to face the consequences of poor quality. Even if you are alone in your home, you will still be prone to polluted air. Every year, more than 1 million people lose their life because of air pollution.

According to some reports, India is among the top 10 countries in the world with the worst air quality. The effect of polluted air is more evident as people spend over 90% of their time inside their homes. Another research study found that residents are at a greater risk of covid-19.

As a matter of fact, indoor air pollution has become an international concern. We can say that pollution levels inside and in closed spaces are up to five times higher. Since most pollutants are not visible to the naked eye, you may not be able to aware of the dangers of dirty air.

Indoor air pollutants may be generated by common household items, such as cleaning agents, cooking fuel, furniture polish, pet dander, and paint. Apart from this, domestic appliances such as refrigerators and heaters may also be the common source.

Since homes are not airtight, air pollutants can easily get in. For example, smog, smoke, mold spores, and dust can get into your house through your windows or doors. Air conditioners can be used to cool down your rooms. But the downside is that they can also boost the movement of pollutants across your house.

What can you do to purify your indoor air?

Basically, air purifiers are simple devices that receive dirty air and put it out after passing it through powerful filters. Nowadays, you can choose from hundreds of air purification units available in the market. They are based on a wide range of technologies. They are available in different sizes to cover rooms of different sizes.

Nowadays, most types of air purifiers depend on HEPA technology. Initially, this technology was introduced in the 40s in order to capture pollutants from the air. Although these filters have been used for the filtration of particulate matter, they may not be that effective when it comes to eliminating volatile organic compounds.

Therefore, if you are worried about your health, we suggest that you invest in a type of device that comes with a HEPA filter. With these units, filtering your indoor air will be a piece of cake. Therefore, you can count on these devices to and ensure clean air inside your house.

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Why Worry About Board Up Services?

Your home or business has been damaged by fire, flooding, or some other natural disaster. There are definitely areas that are exposed, and you’re waiting on your insurance to get started with the restoration process. What do you need to do while you’re waiting to get an answer about everything?

Emergency board up services are something that you may want to consider for the “in between” time. Why would you go through the time and money to get these additional services before you even start the restoration process? Here are some of the benefits of it.

Prevent Theft

One reason to consider board up services is because you don’t want robbers and thieves thinking that they have an easy target to go after. If you leave parts of your home or business open and vulnerable, it’s going to be simple for those people to waltz in there and take whatever they want that is still intact after your disaster. Boarding up your doors and windows, along with any gaps in the walls, can deter potential thieves and keep whatever is left at your property as safe as possible.

Prevent Rain, Snow, and Wind from Damaging the Property Further

All year long, rain and snowstorms can be a bit of an issue if your home or business is left open to the elements. In those cases, it’s going to be in your best interest to connect with emergency board up services as soon as you can. The last thing you need is for your restoration company to get into your home or business to find additional water, or to have to dig out several inches of snow before they start working. It can also prevent wind from going through your home or business, which also prevents additional damage from occurring during that waiting period.

Stop Animals from Getting Inside

Lastly, board up services can easily prevent animals from coming into your home or business. Many animal species are incredibly smart and opportunistic, and they may see your currently empty building as a great place for them to set up a den or shelter. But, if your home or business is boarded up, they will have fewer ways to get inside. Smaller animals may still find nooks and crannies where they can get in, so you’ll need to keep an eye out for them when you move back in. But, at least squirrels and mice are easier and safer to deal with than say, a raccoon, bear, or deer.

If you get professionals to board up your property, you can rest easy and know your home or business is safe, and that’s the bottom line. Many companies that sort out restoration services will also do everything that they can in order to board up and protect your home or business until they can start the restoration process. You just need to get in touch with them and let them know what sort of help you’ll need to take care of everything related to your home or business

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Raise Capital With Private Investors

If you have launched your own startup, your first biggest challenge is to raise capital. Fortunately, you choose from a lot of options to raise the funds your business needs. Among all the sources, crowdfunding is one of the best ones as it helps redefine how startups can get off the ground. In this article, we are going to help you know the benefits of raising capital with private investors through a crowdfunding platform. Read on to find out more.

Benefits of raising capital with private investors

1. Funding is not equity-based

First of all, crowdfunding is not necessarily equity-based. Although startups have the liberty to use the equity in order to catch the attention of potential investors, It’s not required to give up ownership to collect capital.

The good news is that some platforms allow their members to apply a reward-oriented approach in order to raise capital. For instance, if your business deals in a specific product, make sure you hand over a few units to your prospective investors before you roll it out for the ultimate users.

2. Attracting potential investors is easy

With crowdfunding, you can attract a lot of potential investors without putting in a lot of effort. Although you can try for angel investors, keep in mind that this process can cost you a lot of time. The reason is that you will have to pitch your small business concept several times.

On the other hand, if you use a crowdfunding platform, you will have to post your business pitch in only one place. And this page will be ready by hundreds of investors from across the globe.

These platforms have a lot of useful features that may help startups collect funds from investors. So, attracting potential investors and raising capital will be much easier using crowdfunding platforms.

3. Higher visibility

Crowdfunding can help you make your startup more visible. Since marketing may consume a large chunk of your budget, it makes sense to use a crowdfunding platform instead. For potential investors, it’s easy to fund a crowdfunding campaign.
And these activities can help boost the visibility of your brand. Plus, you can also attract investors for your next funding rounds.

The Bottom Line

If you want to raise funds for your startup, crowdfunding can be the best choice. All you need to do is become part of a crowdfunding platform and you will be able to tap into the pool of potential investors. And this will help you kick start your business and make it a success in the industry.

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How To Compare & Buy Online Insurance

At the point when it’s the ideal opportunity for recharging of your car insurance numerous things are going in your mind like whether to remain with and get it reestablished from a similar Insurer or compare car insurance designs of different companies and check whether you could show signs of improvement bargain. Indeed, it won’t do you any damage on the off chance that you look around a bit and welcome statements from different companies. Contrasting might be to support you as you can foresee Premium from your current safety net provider by demonstrating the statements got from the market, in the event that you choose to remain with that company. Then again it might enable you to change to a superior arrangement of an alternate company.

Basically; don’t reestablish your Policy before contrasting. Investigate your options; it isn’t required to proceed with a similar back up plan except if you have some add-ons in your policy which express that the benefit can be profited just on the off chance that you remain with your present safety net provider. Presently, how about we comprehend on what premise you should compare car insurance designs

1. Compare for premium

A standout amongst the most evident reasons to compare insurance designs is to get a decent arrangement with the least expensive premium accessible in the market. Compare online on insurance aggregator sites to get free of cost unprejudiced correlation at a solitary web area. Along these lines, in an exceptionally improved manner you can get different car insurance statements to compare on a solitary site.

2. Most noteworthy IDV

Particularly if there should arise an occurrence of top of the line cars the proprietors need to get the most elevated IDV (protected announced esteem). IDV is the most noteworthy esteem recoverable from the insurance company in the event of aggregate misfortune. At the point when your car is costly one must go for the company offering the most noteworthy IDV.

3. Least IDV

Much the same as most noteworthy IDV companies have a top of least IDV too. At the point when your car is old and to spare upon premium is your essential goal, in such case search for back up plans consenting to guarantee your car at the base IDV. As premium increment with the bring up in IDV you have to compare anticipates the premise of the least IDV a company will guarantee your car at when looking insurance for an old or modest car.

4. Maximum cashless facility/carport

Much the same as Health Insurance portion, cashless Claim facility is picking up energy in the car insurance space. Guarantors brag of the quality of their tie-ups with various engine carports wherein you can send your car for repairs and not pay forthright. When looking at based on arrange quality guarantee that the carports close to your region frame some portion of their system. It is of no utilization to you if their system carports are situated at far off spots.

5. Free Add-ons

A few companies connect some free add-ons to improve the quality of their car insurance policies. Careful statistical surveying would tell you about the companies offering such plans. For reference, experience the accompanying table to comprehend the accessible add-ons in the India car insurance showcase.

6. Maximum add-ons

Not all car insurance companies give all the add-ons appearing in the rundown above. Go for companies that are putting forth you your required add-ons and at sensible rates. Compare premiums in the wake of joining the add-ons to perceive how much additional you wind up paying and assessed the added cost against the benefits anticipated that would be gotten from such add-ons.

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